Content designer · Visual storyteller · AI tinkerer
I make ideas impossible to scroll past.
I turn complicated thinking into words, visuals and motion people actually stop for — using taste as the compass and AI as the sketchbook.
✦
NOTE TO SELFIf it doesn't stop a thumb, it isn't finished.
Palette 042 — "Midnight ambition"
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Based in India · Working worldwide
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01 — Manifesto
I think in hooks, sketch in prompts and edit like a skeptic. The tools changed overnight — taste didn't. My work lives where curiosity meets craft: words that earn attention, visuals that explain in a glance, and AI used as a collaborator, never a crutch. I don't make content to fill a feed. I make it to change what someone thinks in the next eight seconds.
— Shivnandan Jha, call me Shiv
/Curious by default✦/Prompts are sketches✦/Taste over tools✦/Ship, then polish✦/Art × Algorithm✦
writer by training·artist by instinct·technologist by obsession·storyteller by necessity·
Three of me,
one brain.
×1000 draftsMode 01
The writer
Turns a 40-page whitepaper into a seven-slide story a CFO finishes on the metro. Obsessed with the first line, ruthless with the rest.
×365 sketchesMode 02
The artist
Draws with type, motion and generative noise. Believes a good layout is an argument you can win without saying a word.
×∞ experimentsMode 03
The tinkerer
Has an AI workflow for almost everything — and a notebook of the ones that failed. Treats every new model like a new instrument to learn.
FIG. 01 — An idea, rotating
RENDER: ASCII
Made with math, not stock
θ 0.00
02 — Process
No templates.
Just a process I trust.
Every piece starts messy and ends inevitable. This is the loop I run on everything from a single post to a full campaign.
1/ Obsess
Fall in love with the audience, not the idea.
I read the comments, the sales calls, the angry reviews. The best hooks are hiding in what people already complain about.
Output: one painful sentence2/ Explore
Chase ten directions before choosing one.
I sketch the idea first, then use AI to stress-test it: new angles, odd combinations, what-ifs I wouldn't reach alone. AI widens the search. My eye decides.
Output: 10 directions, 1 worth building3/ Edit
Keep the one that makes people feel something.
Then the slow part: type, rhythm, colour, pacing. Craft is the moat AI can't copy.
Output: one piece, zero filler4/ Learn
Ship, measure, steal from my own wins.
Every post is an experiment. The data feeds the next hook, and the library of what works keeps growing.
Output: a sharper next one03 — Journey
From code,
to craft,
to AI.
I started out writing code and ended up designing for some of the loudest ideas on the internet. Each stop taught me something the next one needed.
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- Chapter 01 · BCA
Learned to code. Fell for design.
HTML, CSS, JavaScript, React. Code was never my strongest suit. Making things people wanted to look at always came naturally.
HTMLCSSJavaScriptReact - Chapter 02 · Website Developer, Paramount Hospital
Hired to build a website. Ended up building a brand.
Social posts, brochures, posters, banners, copy and marketing plans. My first lesson in how design earns attention and trust.
WebPrintCopyBrand trust - Chapter 03 · Graphics & Content Designer
Left the comfort zone for the ad world.
Agencies, startups and creative teams: ad campaigns, brand visibility and creative communication across industries.
CampaignsAgenciesStartups - Chapter 04 · Lead Graphics Designer, Alphareach Technologies
Where creativity met a lead target.
Campaigns for brands like Uber, Zomato, Swiggy and Newton School, across gig economy, fleet, food and EdTech. Campaigns that generated 10,000+ leads a day.
UberZomatoSwiggyNewton School10K+ leads / day - Chapter 05 · Content Designer for creators
Designing for the internet's biggest ideas.
Infographics, newsletters, mind maps, LinkedIn posts and brand identities for Alex Hormozi, Mel Robbins, Andrew Huberman, Steven Bartlett, Jay Shetty and more. This is also where AI changed how I create.
InfographicsNewslettersPersonal brandsPrompt craft - Chapter 06 · Now
Design, content, marketing and AI. One practice.
Currently shaping content at Apix Systems, and building work that doesn't just look compelling but communicates with purpose.
Apix SystemsB2B contentAI workflows
Great design isn't just about what people see. It's about what they understand, remember, and do next.
04 — Selected work
Proof, not
promises.
A few pieces I'm proud of. Each one started as a question and ended as something people saved, shared or argued about.
All 70 pieces · 3D gallery
Step into the orbit.
Fly past every piece, up close.
05 — What I build
From a 1080px post
to a 40-foot hoarding.
Ten formats I design across screens and streets. Drag to explore.
06 — Signal
0+
Leads a day, from campaigns I designed at Alphareach.
0+
Posts, slides and frames shipped — each one a small experiment.
0+ days
Of unbroken daily designing. Discipline disguised as play.
0+
Creators and thought leaders I've designed content for.
Brands I've
designed for
designed for
Creators I've
designed for
designed for
Alex Hormozi✦Mel Robbins✦Andrew Huberman✦Steven Bartlett✦Jay Shetty✦Chris Williamson✦Akash Gupta✦Carla Cherry✦The Lead Poet✦
Shiv took our most boring product and made it the most-shared post of the quarter. I still don't know how.
Founder · BareBoho Living
Thinks like a strategist, designs like an artist, ships like an engineer.
Creative lead · PurpleRibbon
Adobe Creative CloudAdobe PhotoshopAdobe Premiere ProAdobe FireflyCorelDRAWFigmaCanvaClaudeChatGPTMidjourneyRunwayNotionp5.jsLinkedIn analyticsCopywritingMotion designPrompt craft
07 — Field notes
Things I've
figured out.
Short essays on attention, craft and creating alongside machines. Opinions held strongly, updated often.
08 — Play
Type a feeling.
Get a poster.
A tiny generative toy — the way I think about brand: every word has a colour, a rhythm and a shape. Try one.
curiosity
09 — Contact
Let's make somethingpeople remember.
Collabs, talks, strange ideas — all welcome
hello@shivision.studio